Your Team Is Getting Dumber Because of AI
Most executives think AI is about doing MORE. It's actually about doing LESS, better. Here's the playbook...
Every executive I talk to is asking the wrong question about AI.
They’re asking, “What tools should we be using?”
They’re bolting on a dozen new AI apps, flooding their teams with logins, and telling everyone to “get creative,” or “figure out AI.”
…and it’s making their businesses slower, messier, and dumber.
Why? Because they’re treating AI like a sugar rush, a cheap hit of productivity that creates more noise, more shallow work, and more context-switching.
They’re doing more, but they’re not getting better…
It’s the illusion of progress, a flurry of activity that masks a lack of actual leverage.
I know what this feels like.
I’ve been the executive who felt stuck. The guy with the resume who was suddenly invisible, watching the world change, and feeling like I was a step behind.
The temptation is to scramble, to add more, to hustle harder.
That’s a loser’s game.
It’s how you burn out (it’s how I burnt out).
During my rebuilding phase, I haven’t been looking for more tools.
I want more leverage.
…and that journey has led me to a contrarian truth about AI:
The goal of AI isn’t to do more. It’s to do less, better.
Let me give you a concrete example from my own business.
My podcast, Finding Peak, is a core part of my content engine.
But the post-production was a soul-crushing time suck. For each episode, I spent 2.5 hours on editing, show notes, transcripts, social clips, and publishing.
It was a bottleneck that capped my output and drained my creative energy.
My first instinct was to throw more tools at it.
Maybe a new AI editor?
A different transcription service?
Another social media scheduler?
Wrong. That would have just been more logins, more complexity, more noise.
Instead, I took a step back and built a system. I didn’t just add tools; I integrated them into a streamlined workflow designed for leverage, not just activity.
The result?
My podcast post-production time dropped from 2.5 hours per episode to just 45 minutes.
A 70% reduction.
That’s not a 10% productivity bump. That’s a paradigm shift. It’s time I can now reinvest into creating more valuable content, talking to clients, or, God forbid, having a life.
The Goal of AI is Leverage
This is the difference between using AI for tasks and using AI for leverage.
Most executives are stuck in the task mindset. They’re missing the system.
I’ve codified the system I use into a simple framework I call The AI Leverage Stack.
It’s not about having 47 different apps.
It’s about having the right apps across six key categories, working together to reclaim your time and amplify your impact.
Become a paid subscriber to unlock:
The Contrarian Playbook #1: The AI Leverage Stack (Printable PDF): A one-page, high-resolution PDF you can download, print, and use to audit your own stack.
The Interactive Leverage Stack Table: A breakdown of the 6 categories, the tools I use, and what they replace.
The “How to Use This Playbook” Guide: A step-by-step process for implementing this framework in your own business.
