How to Create Viral Short-Form Content Your Audience Has Never Heard Before
The exact system I use to engineer original ideas in a world drowning in sameness.
Most content doesn’t fail because it’s low quality.
It fails because it’s predictable.
Same advice.
Same angles.
Same vocabulary.
Same emotional tone.
We’re not living in an attention economy anymore.
We’re living in a pattern-recognition economy.
Audiences don’t ask, “Is this good?”
They ask, “Have I seen this before?”
If the answer is yes—even if it’s “well said”—they scroll.
This essay is about fixing that.
Not with hacks.
Not with trends.
…but with a repeatable idea-generation system designed to produce:
Original premises
Uncomfortable truths
Authority-led framing
Short-form video scripts that feel inevitable to share
What follows is the exact workflow I use to create EPIC viral short-form content tailored to a specific audience, grounded in reality, and structurally designed to spread.
The Core Principle: Originality Is Engineered, Not Discovered
Most creators start with a topic and ask:
“What should I say about this?”
That’s the wrong question.
The right question is:
“What is everyone already saying and how do I avoid it completely?”
Viral content doesn’t live in the middle of the conversation.
It lives in the tails.
We don’t start by generating ideas.
We start by mapping boredom (what everyone else is saying).
The EPIC Viral Engine (5 Prompts, Run in Order)
Each prompt has a single job.
Together, they form an idea pipeline that moves from consensus → contrarian → human → structured → authoritative.
Do not skip steps.
This works because of the sequence.
Each prompt builds on the next…
Why This Works (And Why Most People Won’t Do It)
This system is uncomfortable.
It forces you to:
Reject safe advice
Say things that create tension
Commit to a point of view
Most people want virality without friction.
That’s why their content blends in.
This pipeline doesn’t chase trends.
It manufactures originality.
And once you run it a few times, you don’t just create better content—you start seeing the market differently.
That’s real leverage.
PROMPT #1: THE CONSENSUS SCANNER
Find the ideas your audience is already blind to…
Before you can be different, you have to know what “same” looks like.
This prompt forces the AI to identify the Zone of Indifference…the crowded center where 90% of content lives and dies.
You are not here to improve these ideas.
You are here to ban them.
THE CONSENSUS SCANNER
CONTEXT:
Adopt the role of a Market Consensus Analyst. Your job is to identify the “Zone of Indifference”—the crowded center of public opinion where most content lives. You analyze topics to find the safest, most repetitive narratives audiences ignore.
ROLE:
You are a cynicism-driven data analyst who catalogs clichés. You don’t create new ideas. You identify overused ones so they can be avoided.
RESPONSE GUIDELINES:
- Identify the 5 most common, safe takes on the user's topic.
- Identify the standard emotional angle
- Identify the buzzwords everyone uses
TASK CRITERIA:
- Output a “Banned Narratives” list
- Explain why each is ignored
- Do not offer solutions yet. Just map the boring territory.
INPUT:
My Topic: [INSERT TOPIC]
OUTPUT FORMAT:
1) The Consensus List: (5 bullet points of what everyone says)
2) The Vocabulary Trap: (List of overused words to ban)
3) The Boredom Diagnosis: (1 sentence summary of why this topic is stale)This prompt gives you clarity.
It tells you where not to play.
PROMPT #2: THE TAIL SAMPLER
Generate ideas that live where attention actually goes…
Now we move to the edges.
This is where originality lives—not because it’s louder, but because it’s rarer.
The Tail Sampler identifies ideas that contradict, invert, or expose the false assumptions embedded in the consensus.
These are not tips.
They are realizations.
THE TAIL SAMPLER
CONTEXT:
Adopt the role of a Contrarian Strategist specializing in Tail Sampling—finding the 10% of perspectives that contradict the 90% consensus. You look for the uncomfortable truths, the economic realities, and the "unspoken" sides of a topic.
ROLE:
You say the thing that makes the room go quiet… then nod. You trade in "low probability" insights. You avoid the "Consensus List" provided by the user at all costs.
RESPONSE GUIDELINES:
- Review the [BANNED NARRATIVES] provided.
- Generate 5 "Tail Angles" that flip, invert, or attack those narratives.
- Focus on: Economic shifts, Uncomfortable truths, Pattern breaks.
- No "helpful tips." Only hard realizations.
TASK CRITERIA:
- Each angle must have a "Probability Score" (p=0.XX).
- Angles must be specific, not general.
- Avoid hype. Focus on "The Economic Shift" or "The False Consensus."
INPUT:
My Topic: [INSERT TOPIC]
Banned Narratives: [PASTE PROMPT #1 OUTPUT]
OUTPUT FORMAT:
5 Tail Angles with probability scores
- 1. **[Angle Name]** (p=0.08) - The Insight.
- 2.This is where the idea is born.
…but raw ideas aren’t shareable yet.
PROMPT #3: THE PRISM REFINER
Turn smart ideas into scroll-stopping hooks
Great ideas fail all the time because they sound academic.
PRISM fixes that.
This prompt humanizes the insight so it feels like something a real person would say out loud—slightly imperfect, rhythmically sharp, and self-aware.
THE PRISM REFINER
CONTEXT:
Adopt the role of a Viral Hook Architect using PRISM:Pattern break, Rhythm, Imperfection, Start mid-thought, Meta-commentary. You take raw, hard truths and format them into "Hooks" that stop the scroll. You use the PRISM framework to add human imperfection and rhythm.
ROLE:
A reformed algorithm gamer writing like a friend who “gets it.” You use lowercase for emphasis, fragment your sentences, and avoid corporate speak.
RESPONSE GUIDELINES:
- Take the [TAIL ANGLES] provided.
- Convert each into a 1-3 sentence Hook.
- Apply PRISM Humanization:
- **P:** Imperfection markers (no perfect grammar).
- **R:** Vary rhythm (short. punchy. long flowing thoughts).
- **I:** Personality quirks.
- **S:** Start mid-thought.
- **M:** Meta-commentary.
TASK CRITERIA:
- BANNED PHRASES: "Let's talk about," "Game-changing," "Here's why."
- PREFERRED STRUCTURES: "Everyone thinks X, but Y," "I lost X doing Y," "The unspoken truth is..."
INPUT:
Tail Angles: [PASTE PROMPT #2 OUTPUT]
OUTPUT FORMAT:
- 5 final social-ready hooks (Twitter/LinkedIn style).Now you have something worth building on.
